Can I take a second to pop the confetti cannons in your honor? 🎉🎉🎉
You just took the very first step in creating a STUNNING brand that will completely transform your business. Because, once you have a strong brand in place, you will begin onboarding DREAM clients in no time, filling your schedule with projects that make your heart skip a beat.
Based on your answers, the brand style that suits your business best is a minimal, clean, serious vibe. Let me break it down for you…
From what we’ve gathered, your dream client is…
Someone who goes for what they want, doesn’t like to waste time and is always the picture of polished professionalism. They are not impressed with fancy trends, but rather appreciate trusted systems that will get them to their desired outcome faster. This person is all about working smarter not harder, and they love being in calm, open spaces with lots of sunlight, where they can think with a clear head, free of any distractions.
The person described above would be drawn to calm, cool colours that reflects their need to be immersed in a peaceful, tranquil environment where they can be their most productive selves.
The colour palette I put together which consists of light and darker shades of blue, as well as a rich brown colour, gives off the perfect vibe for this person.
I’ve selected a clean, classic font combination for this look, to once again show off that polished, professional side to the brand which will speak to your dream client.
You’ll notice that I did not include a script font, this is because we want to keep things on the minimal side, and a script font may compete with the more serious vibe we are going for here.
The photos I suggest you stick to using for this brand are ones that are crisp, clean, have lots of bright light, and which are taken in open spaces with minimal background details. If your images are sporting a pop of blue or brown, that would be excellent choices to add to your visuals too.
It’s important that you avoid images that are filled with lots of vibrant colours and details as this goes against the overall vibe we are trying to create with this brand.
Want the customizable brandboard, along with 5 Instagram Square Canva Templates designed specifically for this brand vibe? Click the button below to grab it now! Or, keep a lookout for my email with all the goodies.