No matter how much (or how little) experience you have in the online business world, by now you will already know the importance of building an email list and why a lead magnet is such a great way to do it.But, as an online service provider, list building can be tricky if you are using the same strategies as infopreneurs or digital product sellers. In fact, I am willing to state right here, right[...]
Using an opt in or lead magnet is a fantastic way to grow an email list for any online business owner. However, a lot of the times, lead magnets get overlooked by online service based businesses who are trying to attract dream clients.Perhaps you (an online service provider) think an opt in is only something digital product sellers should be using in their marketing strategies, or maybe you simply[...]
If you want to grow your email list and build an audience filled with people who’d stand in line to work with you, then you have got to focus on these two things:Quality content that is of value to your audienceA strong opt-in or lead magnet that helps your audienceOf course, there are many other factors that could contribute towards email list growth, BUT, for online service providers with litt[...]
It took me quite a while to truly understand the power of email marketing as an online service provider.Like most, I focused all my energy and resources building my Instagram Profile without giving much thought to long term strategy for finding new clients. I thought that it was more important to have an established social media profile instead of working on growing my email list and nurturing peo[...]
When running an online, service-based business, word of mouth holds a lot of weight. Getting as many glowing client testimonials as you can is never a bad thing, in fact, it is something you should strive for after every project you complete.Not only will client reviews provide you with credibility, but it will also let potential clients know who you’ve worked with in the past and the kind of p[...]
Content is an incredibly powerful thing in the world of online business. Your content can show your knowledge and expertise, it is a way to build trust and form meaningful connections with your audience, and it can help attract your dream clients to your space!So, what exactly should you be posting if you want to attract those dream clients to your business and actually begin working with them? In[...]
It can be super intimidating when you first start your business and you’ve yet to start working with clients. It may feel like there are so many other, more experienced, more talented and established professionals out there - why would someone want to work with YOU?The answer is simple - nobody else out there is YOU. Sure, there may be hundreds of experts offering the same service as you. But a[...]
One of the biggest reasons why many people don’t niche down in their businesses is because they fear they’ll lose out on opportunities. This could not be further from the truth! Niching down is the first step in setting yourself up as an expert. No one can be the best at everything. You may be skilled in different areas but if you’re focusing on too many things there’s just no way[...]
So you’ve been running your service based business for a while now and you breathe a sigh of relief being able to say that work has been pouring in - how freaking awesome is that!? I bet you are still struggling to believe that you are actually making money running your very own online biz, huh? I remember my first few months after starting my business and how incredible it felt being booked ou[...]
A two-part series on the 6 things you need to highlight in your Client Welcome Packet as a service based business. Set clear boundaries and conditions right from the start with a FREE, easy to use Information Guide Template, editable in Canva.